Our Mission
GAMA’s mission is to bring together and grow the guitar community by promoting greater access to learning and playing guitar. The group’s purpose is to stimulate the market and serve the guitar industry.
GAMA Gives Back
Being a part of GAMA means being in meetings that are on the pulse of the guitar industry – GAMA meetings feature key players from the industry. We have hosted speakers from Guitar Center, Sam Ash, eBay, NASMD and more!
Benefits of Joining GAMA
Marketing channels that build brand loyalty
Reach many thousands of guitar players and educators through GAMA’s Classroom Guitars eNewsletters and www.GuitarEduNet.org.
Networking events
Get to know the Who’s Who of the Guitar Industry – You will find all of the industry’s top leaders and executives at GAMA events.
Brand differentiation
Membership identifies your company as an active advocate of school music.
Newsletters for the guitar industry
Members receive news about the industry, policy and arts legislation.
Legislation where it counts
GAMA is the voice of the guitar industry to groups like the National Association of Manufacturers (NAM) and the Music Education Policy Roundtable (MEPR).
What We Believe
At GAMA we know that the way to grow the market is through solidarity and collaboration. GAMA has helped over 3,500 teachers start or enhance classroom guitar programs; we have started over 1.28 million kids on guitar, and, while we were at it, we generated $167 million in sales for the industry. We did it by working together.
You'll Be In Great Company
GAMA member businesses account for $6.79 billion of the music products industry and represent over 130 guitar products brands, big and small.
Grow the industry through solidarity
GAMA has helped over 1.28 million people learn guitar, and generated more than $167 million dollars in sales for the industry. We did it by working together.
Shape the future of the guitar market
Many of GAMA’s programs focus on guitar education. Each year we help many thousands of children learn to play; they are your future customers.
Invest in your industry
GAMA dues are an investment. We fund programs that seed the market guaranteeing a robust future for the guitar industry.
